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Work Smarter Weekly

Techy, geeky and obsessed with making business feel easier. I teach entrepreneurs and small businesses how to use systems, AI and automation to save time and scale without the stress. Sharing the tools I actually use, subscribe to keep up.

❄️ Frozen

Hi Reader I haven’t been in your inbox for nearly three weeks, and this email’s a little different, so bear with me... We’ve all heard of the fight or flight response, right? But did you know there are other ways the nervous system can react? Like freeze, fawn and flop. And depending on the situation, your response can change. I always saw myself as a fighter: someone who gets back up, keeps going and takes the next step. But lately? I’ve realised I’ve been in freeze mode for months. And it's...

I cancelled a $55/month subscription...

Hi Reader Last week I cancelled HelpScout. 🎉 I'd been paying around $55 a month for years. It's a good tool. It does the job. But... it never quite worked the way I wanted it to. Support lived in one place, projects lived somewhere else and every month another subscription payment disappeared from my bank account. So I built my own. 😅 Meet Kestry. 👇 Kestry - Demo Account It's now running my entire support system. Emails in, emails out, live chat, the lot. And instead of paying a monthly...

I stopped paying developers to tell me no

Issue: 001 Hi Reader I built a SaaS because I was paying nearly £400 a month for developers to still tell me no. That is honestly where this starts. Not with a grand vision. Not with market research or a pitch deck. With a billing notification and the realisation that I was spending serious money every month on an infrastructure that, with the right tools and enough stubbornness, I could just build myself. Let me back up. Like a lot of people in the online business space I have been deep in...

A new freebie, three resources and the sprint starts Wednesday

Hi Reader, I have been busy. 😄 Last week I shared two free resources with you and today I have a third. But first, the urgent bit. Lifetime access to the Vibe Coding Lab closes at 11:59pm tomorrow. After that it is £35/month only. If you have been sitting on the fence, now is the time. 👉 Lock in lifetime access for £97 Right. On to the good stuff. Here is everything I have put together for you over the past week, completely free. And just to be clear, these resources are not tied to any...

It’s been a hot minute…

Hi Reader, Ok, so it’s been a hot minute…🙈 In amongst moving house, some fairly debilitating IBS flare ups 😭 and the world feeling more than a little heavy, I’ve been unusually quiet. Sometimes you just need a little space to breathe. But as the saying goes, the devil makes work for idle hands, and so of course I’ve also been down a bit of a tech rabbit hole. Over the past few weeks I’ve been experimenting with a different way of building software for businesses. Instead of stitching together...

Vibe coding, geography games and what this means for your business

Hi Reader 🎉 Yesterday afternoon JJ and I spent a few hours doing something that still feels a bit surreal. We built a geography game together. It tests countries, capital cities, flags and speed rounds. JJ thinks it’s great. I’ve discovered my geography knowledge is… questionable 😅 What made it interesting though, at least to me, wasn’t the game itself. It was how we built it. 👉 You can check out the game here if you fancy a go: World Explorer Challenge 🛠️ How we built it We didn’t plan it.We...

💫 It is here. It is imperfect. It is aligned.

Hi Reader Ok, so there is something I have had on my to do list for well over a year. A digital shop. 🛒 But when I first thought about creating it all those months ago, it was tied to a very different version of my business. Back then it was all about marketing, funnels and doing more for the sake of doing more. It did not feel aligned with the direction I knew I wanted to take, so I never acted on it. Fast forward to today and it finally makes sense. Everything I am building now is focused...

☕ A Sunday Update and a New Chapter Unfolding

Hi Reader It’s not often I email you on a Sunday, especially a cold, wet ☔️ and dreary one like today, but it feels like a good time to share what’s been happening behind the scenes. If you have been around a little while, then you may recall that back in July I sent you this email about feeling completely frozen in my business.And honestly… that was one of the scariest moments of my business journey. I had built something that technically worked, but it did not feel like mine anymore. It...

⚡ Some great BF deals you can grab this week

Hi Reader Wow, it's that time of year again where everything gets loud with Black Friday offers. It can be hard to decipher what's just hype versus what's a genuinely good deal, so I've been scouting around and here are a few deals I think are worth looking at. These are all tools I either use myself or highly recommend to clients (and though I'm an affiliate for many of them, I'm not including any affiliate links, I just want you to snap up some good offers). Black Friday offers to check out...

🎉 3 Years of Ascendz: what the past 3 years have really taught me

Hi Reader Ascendz turned 3 today 🎉 I’ve been working in the online world since 2016, but these last three years of running Ascendz have been the most transformative yet. In these past 3 years, I'm so proud of what we've achieved. As a team, we’ve handled over 5,000 support tickets, supported 140+ businesses, and built more funnels and automations than I can even count. It’s wild to think how different the online business world looks now compared to 2022. Back then, the focus was funnels,...

🥺 46% of business owners admit this is burning them out

Hi Reader According to Xero’s SME Fallacy research (Dec 2024), leaders of the smallest businesses (1–9 employees, including sole traders) spend less than half their working week on core business tasks. The cost? An estimated £61,000 a year in missed revenue opportunity. And it is not just about money. The same report found that 46% of business owners feel stressed and burnt out from constantly juggling non-core tasks. Here is the reality I see every day: Admin, chasing, onboarding,...

Techy, geeky and obsessed with making business feel easier. I teach entrepreneurs and small businesses how to use systems, AI and automation to save time and scale without the stress. Sharing the tools I actually use, subscribe to keep up.